That restaurant had an impressive number of negative reviews at various trust sites, in particular, on gettable.ru; some online resources said that the restaurant was closed. The last review was left in 2015, which means this information is irrelevant today. The restaurant website also contains outdated information.
1. Discussion of the removal of negative reviews with the administrators on these websites.
2. The systematic addition of high quality, informative reviews on tripadvisor.com.
3. Creation of a new website with relevant information regarding the service and prices.
4. Creation and promotion of the group in social network VKontakte.
Stages of work:
1. We analyzed the company's reputation in the Internet and identified problem areas.
2. Report was provided to the client, got the work plan approved, indicated the problem points which are worth paying attention to.
3. The company was added to the required websites, directories, geo-services as part of a planned strategy with the subsequent maintenance of a positive image.
4. We prepared the required tools for proper work: authoritative accounts, high quality and informative reviews.
5. Necessary objects were revealed and elements of hidden advertising were implemented.
6. We launched an advertising company on social networks Vkontakte, Facebook, Instagram.
The Company rating on tripadvisor.com increased to four stars because of removing negative information and adding relevant information about the restaurant within one month. Updated website was created, where a potential client will be able to find out current promotions and other relevant information. Thus, all those activities contributed to raising the rating of this company and attracting a greater flow of visitors. The number of visitors per day increased by 30% in 2 months.
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